MKTG 412
Download as PDF
Professional Selling
Marketing and Global Supply Chain
Marriott School of Business
Course Description
Concepts of professional selling and sales management including personal selling skills; strategic role of personal selling; organizing, directing, controlling, and evaluating the sales force.
When Taught
Fall and Winter
Min
3
Fixed
3
Fixed
3
Fixed
0
Other Prerequisites
For Marriott School majors only.
