DESGD 440
Branding 2
Design
College of Fine Arts and Communications
Course Description
Advanced studio course that provides an in-depth study of branding, culminating in the creation of integrated branding systems, brand audits and brand guidelines.
When Taught
Fall
Grade Rule
Grade Rule 8: A, B, C, D, E, I (Standard grade rule)
Min
3
Fixed
3
Fixed
6
Fixed
0
Other Prerequisites
Graphic Design BFA majors or instructor consent only.
Title
Major Branding Project
Learning Outcome
Students will be able to create a major branding project including a style guide/brand bible
Title
Minor Branding Project
Learning Outcome
Students will be able to create a minor branding project for an existing company.
Title
Refining Magazine Project
Learning Outcome
Students will be able to refine their magazine projects.
