Business Model Ideation & Validation
Management Marriott School of Business
Create a successful new venture by validating an initial idea and subsequent business model.
Fall, Winter, Spring
Grade Rule 8: A, B, C, D, E, I (Standard grade rule)
Primarily for students not in the BYU Marriott School of Business.
Generate Creative New Ideas
Think creatively and generate new ideas to solve customer pains and problems
Validate Entrepreneurial Opportunities
Evaluate desirability, feasibility, and viability of potential new ventures through rigorous hypothesis testing.
Evaluate Business Ideas
Develop and evaluate business models to take a new idea to market