ENT 427

Download as PDF

Building Your Lean Venture

Management Marriott School of Business

Course Description

Explores the tasks entrepreneurs must master once they have settled on a business model and are ready to launch their business, including team building and leadership, product development, operations/logistics, financial modeling, fundraising, marketing, sales, client on-boarding and success.\n

When Taught

Winter

Min

3

Fixed/Max

3

Fixed

3

Fixed

0

Title

Product development and operations

Learning Outcome

Move early stage ideas and prototypes to the market to serve initial customer demand

Title

Entrepreneurial marketing and sales and client success

Learning Outcome

Launch a business using principles of entrepreneurial marketing, sales, client on-boarding and ongoing management

Title

Business formation, team building, and funding

Learning Outcome

Build, expand and structure your founding team and obtain funding for your venture.