ENT 427
Building Your Lean Venture
Management
Marriott School of Business
Course Description
Explores the tasks entrepreneurs must master once they have settled on a business model and are ready to launch their business, including team building and leadership, product development, operations/logistics, financial modeling, fundraising, marketing, sales, client on-boarding and success.\n
When Taught
Winter
Grade Rule
Grade Rule 8: A, B, C, D, E, I (Standard grade rule)
Min
3
Fixed
3
Fixed
3
Fixed
0
Title
Product development and operations
Learning Outcome
Move early stage ideas and prototypes to the market to serve initial customer demand
Title
Entrepreneurial marketing and sales and client success
Learning Outcome
Launch a business using principles of entrepreneurial marketing, sales, client on-boarding and ongoing management
Title
Business formation, team building, and funding
Learning Outcome
Build, expand and structure your founding team and obtain funding for your venture.
